Client Overview:
Welingkar Institute of Management Development & Research, popularly known as WeSchool, is a premier business school in India with campuses in Mumbai and Bengaluru. Established under the esteemed S.P. Mandali Trust, WeSchool is renowned for its innovative programs, cutting-edge infrastructure, and strong industry-academia interface. The Bengaluru campus offers a range of programs, including the Post Graduate Diploma in Management (PGDM), Executive Education Management Program, and various short-term courses tailored for working professionals.
Website Maintenance Challenges Faced by WeSchool Bengaluru:
As an institution committed to providing up-to-date information on its programs, faculty, and events, WeSchool Bengaluru’s website serves as a critical communication platform. The institution faced several challenges related to website maintenance:
- Content Freshness: Regularly updating program details, admission notifications, and event information to ensure prospective and current students have access to the latest data.
- Performance Optimization: Maintaining fast load times and seamless navigation to enhance user experience and facilitate easy access to information.
- Security Assurance: Protecting sensitive data, including student and faculty information, from potential cyber threats and ensuring compliance with educational data protection standards.
- Technical Support: Promptly addressing technical issues to minimize downtime and ensure continuous website availability, especially during critical admission periods.
Mind And Magik Media’s Website Maintenance Strategy:
To address these challenges, Mind And Magik Media implemented a comprehensive website maintenance strategy for WeSchool Bengaluru, hosting the website on our secure and high-performance servers:
- Content Management:
- Regular Updates: Collaborated with WeSchool’s administrative and academic teams to ensure timely updates of program information, faculty profiles, event announcements, and admission deadlines.
- SEO Optimization: Implemented search engine optimization best practices to enhance the website’s visibility and reach among prospective students.
- Performance Optimization:
- Continuous Monitoring: Regularly assessed website performance metrics to identify and rectify issues affecting load times and responsiveness.
- Resource Optimization: Optimized multimedia content and streamlined code to ensure efficient bandwidth usage and faster page loads.
- Security Assurance:
- Regular Software Updates: Ensured that the website’s content management system, plugins, and other software components were up-to-date to mitigate security vulnerabilities.
- Security Audits: Conducted periodic security audits to detect and address potential threats, safeguarding the website against cyber-attacks.
- SSL Certification: Maintained SSL certificates to encrypt data transmission, enhancing user trust and compliance with data protection standards.
- Technical Support:
- 24/7 Monitoring: Implemented round-the-clock monitoring to promptly detect and resolve technical issues, ensuring minimal downtime.
- Backup Solutions: Established regular backup protocols to safeguard data and enable quick restoration in case of unforeseen incidents.
Results Achieved:
Through the strategic website maintenance services provided by Mind And Magik Media, WeSchool Bengaluru experienced significant improvements:
- Up-to-Date Content: Ensured that the website consistently reflected the latest program offerings, faculty information, and event announcements, providing accurate information to stakeholders.
- Enhanced Website Performance: Achieved faster load times and smoother navigation, leading to improved user engagement and satisfaction.
- Strengthened Security Posture: Maintained a secure online environment, protecting sensitive information and reinforcing trust in the institution’s digital platforms.
- Reliable Website Availability: Minimized downtime through proactive monitoring and prompt technical support, ensuring continuous accessibility, especially during peak admission periods.
Impact on WeSchool Bengaluru’s Digital Presence:
The collaboration with Mind And Magik Media in website maintenance has been instrumental in enhancing WeSchool Bengaluru’s digital presence. By hosting the website on our secure servers and implementing a robust maintenance strategy, we have ensured optimal performance, security, and content relevance. This has not only improved user experience but also contributed to the institution’s reputation as a leading business school committed to excellence and innovation.